The Real Role of Outbound Links in SEO: An Expert Analysis
Outbound links do not directly impact SEO rankings; their value lies in enhancing content quality by providing relevant references or additional context. Instead of focusing on the number of links, prioritise creating high-quality, user-centric content that meets audience needs. Effective use of outbound links should ensure relevance, authority, and a seamless user experience. A strategic approach to content creation, supported by tools like digital business cards, can improve online presence, user engagement, and trust, ultimately aligning with best practices for long-term SEO success.